Does one need to serve every category?
More and more car manufacturers are entering SUV and Minivan categories……highly profitable they are. Chevrolet, Buick, Pontiac, GMC, Saturn, SAAB, Cadillac - all GM US brands offer multiple choices in SUV and Minivan categories. I wonder if GM could have benefited by a couple of brands serving these categories, instead of all competing.
Even Porsche could not resist……..
Sunday, March 05, 2006
Tuesday, November 08, 2005
Wednesday, October 19, 2005
Sunday, October 09, 2005
I don't believe this, do you??
http://msnbc.msn.com/id/3158452/
There is a very good reason the nation’s auto showrooms are filling up with models that strike a lot of would-be buyers as just plain ugly. As it turns out, ugly sells.
Vehicles that make a mark with “extreme” styling — like the Chrysler PT Cruiser and Chevrolet Avalanche — move off the lot faster and generate a significantly higher profit margin than their plain-vanilla brethren, according to a study from J.D. Power and Associates...........
http://msnbc.msn.com/id/3158452/
There is a very good reason the nation’s auto showrooms are filling up with models that strike a lot of would-be buyers as just plain ugly. As it turns out, ugly sells.
Vehicles that make a mark with “extreme” styling — like the Chrysler PT Cruiser and Chevrolet Avalanche — move off the lot faster and generate a significantly higher profit margin than their plain-vanilla brethren, according to a study from J.D. Power and Associates...........
Monday, October 03, 2005
Thursday, September 29, 2005
Hi, I am testing this new blog!
DISCLAIMER
These are sole individual personal points-of-view and the posts and comments by the participants in no way represent the official point-of-view of any organization. This is a discussion about automobiles in general. These posts are provided "as-is" with no warranties and confer no rights. Inappropriate comments will be deleted at the authors discretion.
DISCLAIMER
These are sole individual personal points-of-view and the posts and comments by the participants in no way represent the official point-of-view of any organization. This is a discussion about automobiles in general. These posts are provided "as-is" with no warranties and confer no rights. Inappropriate comments will be deleted at the authors discretion.
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